By Marty Padgett
August 5th, 2006
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Porsche's planning a fifth model line based on the upcoming Panamera.
Our spy shots clearly show the project far enough along that
Porsche is trying to mate it out to
Honda's Asimo robot.
Jaguar may be on the block as
Ford tries to figure out why it can't make money from eight-year-old Focuses and Town Cars. If y'all want, we'll set up a PayPal account so we can offer 15 pounds sterling for it, like they did with
Rover a few years back.
Ford is taking off on a new Expedition while GM is hoping it hits new highs with the
Sierra/Silverado. As our insensitive friend Bill would say, "They're damn lucky to get the last two seats on the Titanic."
An open question to Steve Wilhite: should you maybe do a terrible job and hope to keep it more than a couple of years? Because clearly, progress is career suicide.
Would they have called it
the Tiguana if it were built in Mexico?
We like the fact that
Picasso is getting his props, but we're a little concerned about the ergonomics if Pablo had a hand in them.
And finally this week,
Toyota has an M-Theory for keeping the Matrix from sliding off the sales charts. Our solution? Crib the
Pontiac Vibe's styling and chop $2000 off the sticker. But that's just us talking.
Tags: Industry, Enthusiasts, Shoppers, Reviews
Posted in: 2009, Pontiac, Vibe
By Marty Padgett
August 3rd, 2006
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At a recent press briefing for the new
Cadillac ad campaign, Caddy global marketing director Liz Vanzura might have exposed herself to being a little too close to the research. In describing two of Caddy’s most promising customer targets, “alpha males” and “hot Moms,” Vanzura said that her boss, Caddy brand chief Jim Taylor, perfectly embodied the “alpha male,” a guy who is successful and walks into the dealership knowing what he wants and more than the salesperson about the engine and performance specs. Not to leave anyone out, she also said that sales and marketing boss Mark LaNeve, who put her in the Caddy job, also embodied the “alpha male.”
When she got around to describing “Hot Moms,” women who are successful in their careers and who also raise kids, she offered up, albeit somewhat sheepishly and in a half-volume…um….herself!….as a good example of a “Hot Mom.”
Is there are another sub-target they left out—maybe “well-monied narcissistic?”
Tags: Reviews, Industry
By Marty Padgett
August 3rd, 2006
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You use your computer more often for “dating” than you do for work. No crime there, at least none charged yet. But now you can use your car for dating, if you choose. A new Web site,
www.motodate.com, offers drivers a new way to amortize registrations and prey on opposite genders at the same time. Here’s how it works: Motodate signs you up for less than $5 a month (we’re guessing $4.99, but we’re jaded) and you’ll get a decal with a personal code. Apply to your vehicle’s side windows and let the hottie dance begin! Spot someone you fancy and log on to the Web site, then type in their code and you’ll be linked to a profile that includes email links to contact your future short term special friend (STSF). It could be love—and it could be a borderline form of stalking. But hey, it’s cheaper than a bottle of Moet and three hours out of your life.
Tags: Enthusiasts, Shoppers, Reviews
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