Audi Hits the Screen with Iron Man

Audi's hooking up with Robert Downey, Jr., but don't worry -- there won't be any trouble-making except on the silver screen.

Downey's the star of the film version of Marvel's Iron Man, and Audi's the official car of the summer flick, which makes its debut in theaters on May 2. Downey plays Tony Stark, a brilliant superhero who built his own high-tech armor and uses it to work for the good of mankind. Cleverly, when he's out of his armor suit, Downey slips into an Audi R8.

Fine, but we're jealous for two more reasons: Downey's co-star is chicken-cutlet queen Gwyneth Paltrow, and she gets to spin around town in an Audi S5. Jeff Bridges and Terrence Howard also show up in the film, making it a rare four-Oscar-nominee flick.

We can't promise this one won't tank as badly as Grindhouse, but at least the cars will be watchable. Until the premiere, you can check out more at the usual microsite, which has already gone live with exclusive footage. Audi promises eleven film clips will be posted at their Iron Man site before the movie opens nationwide. Enlarge PhotoAudi's hooking up with Robert Downey, Jr., but don't worry -- there won't be any trouble-making except on the silver screen. Downey's the star of the film version of Marvel's Iron Man, and Audi's the official car of the summer flick, which makes its debut in theaters on May 2. Downey plays Tony Stark, a brilliant superhero who built his own high-tech armor and uses it to work for the good of mankind. Cleverly, when he's out of his armor suit, Downey slips into an Audi R8. Fine, but we're jealous for two more reasons: Downey's co-star is chicken-cutlet queen Gwyneth Paltrow, and she gets to spin around town in an Audi S5. Jeff Bridges and Terrence Howard also show up in the film, making it a rare four-Oscar-nominee flick. We can't promise this one won't tank as badly as Grindhouse, but at least the cars will be watchable. Until the premiere, you can check out more at the usual microsite, which has already gone live with exclusive footage. Audi promises eleven film clips will be posted at their Iron Man site before the movie opens nationwide.