Strong Yen Could Push Honda Fit Production To U.S.
Few subjects are as snooze-inducing as macroeconomics, especially when talking about transnational manufacturing decisions, but oddly enough, the lively little Honda Fit has the ability to breathe life into the topic. A report breaking today reveals the strong yen against the relatively weak dollar could bring production of the cute-as-a-button Fit to the U.S.
The move is under consideration according to Honda president Takanobu Ito. Building the Fit in Japan with the tough exchange rate is making it almost impossible to clear the profits they need from the small car. Sales are down, too, but the Fit is doing better than the rest of ...
Few subjects are as snooze-inducing as macroeconomics, especially when talking about transnational manufacturing decisions, but oddly enough, the lively little Honda Fit has the ability to breathe life into the topic. A report breaking today reveals the strong yen against the relatively weak dollar could bring production of the cute-as-a-button Fit to the U.S. The move is under consideration according to Honda president Takanobu Ito. Building the Fit in Japan with the tough exchange rate is making it almost impossible to clear the profits they need from the small car. Sales are down, too, but the Fit is doing better than the rest of ... Read More
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