North America To Become New Export Base For Ford
Ford’s new Fiesta sub-compact is about to go on sale across the country and just around the corner is a new global Focus. Both of these European designed cars will be manufactured in North America for the first time and there is much more to come, including exporting these locally built models back to Europe and other global markets.
The new move is all part of Ford CEO Alan Mulally’s “One Ford” strategy to sell the same vehicles in various global markets with only minor differentiation. America’s weak dollar has also helped accelerate plans to start production of European models in North America and then...
Ford’s new Fiesta sub-compact is about to go on sale across the country and just around the corner is a new global Focus. Both of these European designed cars will be manufactured in North America for the first time and there is much more to come, including exporting these locally built models back to Europe and other global markets. The new move is all part of Ford CEO Alan Mulally’s “One Ford” strategy to sell the same vehicles in various global markets with only minor differentiation. America’s weak dollar has also helped accelerate plans to start production of European models in North America and then... Read More
Follow us on: