Archive for the ‘GM money back guarantee’ Category

Hyundai's Assurance Program has been a big hit with consumers and a big boost to Hyundai's bottom line. The program -- which allows buyers who lose their jobs to return Hyundai vehicles -- was the first such program out of the gate, and it has contributed to the astounding 20% sales increase Hyundai has racked up over the first three quarters of 2009. (That figure is doubly shocking when you consider that during the same period, auto sales in the U.S. fell about 30% across-the-board.) Not surprisingly, Hyundai now says it may continue the Assurance Program into 2010. Since the company has had to refund purchases for fewer than 50 customers...

In September, GM launched a program putting its cars up against the industry's best, offering a 60-day money-back guarantee on all 2009 and 2010 model-year Buick, Chevrolet, Cadillac and GMC vehicles. So far, it looks to be going well for GM, with just one customer taking the car in for a refund--and even then, he ended up with another GM vehicle.

It's still underway, so things may yet heat up, but Bob Lutz went on the record today saying that to date, just one customer has come for their money. The reason? He bought a manual-transmission Chevrolet Corvette, and ended up wanting an automatic.

The point of the deal was to show GM had enough...