Archive for the ‘Shoppers’ Category

Mazda Reconfigures 2010 Mazda6, Looks At New Option Strategy

Mazda Reconfigures 2010 Mazda6, Looks At New Option Strategy

The 2009 Mazda6 was, by almost all accounts, an excellent product arriving at an inopportune time—when auto sales temporarily ground to a halt and the market itself underwent a massive recalibration.

Mazda had initially offered the Mazda6 in a dizzying array of build combinations, but that proved a little overambitious—and difficult for dealerships. For 2010, according to group manager David Dildy, Mazda has tried to address the changes in demand by reducing the number of core build combinations (trims and options) from 23 down to 10, and the number of all-inclusive possible combinations (including colors, trims, and interiors) from...

The 2009 Mazda6 was, by almost all accounts, an excellent product arriving at an inopportune time—when auto sales temporarily ground to a halt and the market itself underwent a massive recalibration. Mazda had initially offered the Mazda6 in a dizzying array of build combinations, but that proved a little overambitious—and difficult for dealerships. For 2010, according to group manager David Dildy, Mazda has tried to address the changes in demand by reducing the number of core build combinations (trims and options) from 23 down to 10, and the number of all-inclusive possible combinations (including colors, trims, and interiors) from... Read More

Chevrolet Aveo The Most Toxic New Car?

Chevrolet Aveo The Most Toxic New Car?

Do you avoid drinking out of clear plastic water bottles, using antiperspirants with aluminum, or cooking in non-stick pans? Use a water purifier and ionizer everywhere you go, always buy organic, mind your cold-water fish list, and have your tap water checked yearly?

If so, we've found either a new source of anxiety in your life or a handy tool to factor into your next car purchase.

HealthyStuff.org is a relatively new information portal for the Ann Arbor, Michigan-based Ecology Center, which uses an X-Ray Fluorescence (XRF) device to test interior components in vehicles for substances "with known toxicity, persistence, and tendency to...

Do you avoid drinking out of clear plastic water bottles, using antiperspirants with aluminum, or cooking in non-stick pans? Use a water purifier and ionizer everywhere you go, always buy organic, mind your cold-water fish list, and have your tap water checked yearly? If so, we've found either a new source of anxiety in your life or a handy tool to factor into your next car purchase. HealthyStuff.org is a relatively new information portal for the Ann Arbor, Michigan-based Ecology Center, which uses an X-Ray Fluorescence (XRF) device to test interior components in vehicles for substances "with known toxicity, persistence, and tendency to... Read More

Car Shopping A Woman's World? Career, Kids Prompt Purchases

Car Shopping A Woman's World? Career, Kids Prompt Purchases

It's no secret or surprise that men and women shop for vehicles in very different ways. A number of studies from market-research firms have shown that while women place the most emphasis on practical attributes when shopping for a vehicle, men tend more often to gravitate to vehicles because of their image.

A new survey done for the retail giant CarMax, looking into the reason for purchasing a car in the first place, suggests that women are highly motivated by life events.

The survey found that for 60 percent of women a career change (getting a new job or retirement) would be the most likely reason for purchasing a car. And for younger...

It's no secret or surprise that men and women shop for vehicles in very different ways. A number of studies from market-research firms have shown that while women place the most emphasis on practical attributes when shopping for a vehicle, men tend more often to gravitate to vehicles because of their image. A new survey done for the retail giant CarMax, looking into the reason for purchasing a car in the first place, suggests that women are highly motivated by life events. The survey found that for 60 percent of women a career change (getting a new job or retirement) would be the most likely reason for purchasing a car. And for younger... Read More