Archive for the ‘Shoppers’ Category

Yep, the economy's in the toilet and headed further south--where that final destination is, we can only guess. (Tierra del Fuego? Tampa?)

Everyone's getting desperate--here at TCC we're stopping all deliveries of Costco cheese crackers --but car dealers are the worst off, so far as we can tell. From giving away free schwag like oil changes and extended warranties, the truly desperate car dealers out there are doing everything they can to move sheetmetal off the lots.

That includes lots of advertising. Say what you will, but the niche of local car ads on TV is one of the most, uh, creative. Talking badgers. Rapping genies. Horrifically...

Research and statistics firm Nielsen has released more data about U.S. shopping and buying habits, and as always, the company's findings are pretty interesting. In fact, after surveying 250,000 Americans online, Nielsen has identified a few causes for optimism in the auto industry, despite today's flailing economy.

Most importantly: Nielsen finds that people are shopping. Yes, vehicle sales are down, year-over-year--way down. Like, around 37% down. However, the number of people shopping for new cars online has dropped only 9%. In other words: although folks may not be able to afford a new auto just yet, they're still looking. That could...

Kia is poised to conquer—in reputation, reach, and market share—this year, in a very significant way. And it could bring a better dealership experience.

As a host of other automakers and brands are holding back, Kia has shifted into high gear with several very significant introductions: the 2010 Kia Soul earlier this year, the 2010 Kia Forte this summer, followed by the 2010 Kia Forte Koup, and an all-new Sorento this fall. There’s a new Sportage expected soon as well.

If the sheer numbers are any indication, the focus on product is working; the brand’s overall year-to-year sales are down less than any brand other than Subaru, and its...